Industry contacts can be the best way to learn what it is really like to work in the communication and marketing industry. In this 5-hour strategy, students will create a vlog (video blog) featuring interviews and experiences job shadowing a professional using Adobe Premiere Rush. Students will interview and share their experiences in their video.
Adobe Premiere Rush is a great tool to create social videos with all of the features Premiere Pro offers, although this strategy can be extended in Pro if needed. Because Adobe Premiere Rush provides professional video editing features, it allows users to be able to create professional videos to better understand the production process along with having the ability to be creative with their content.
This strategy was created by Dr. Karen Freberg, a strategic communication professor and an Adobe Education Leader.
Education Level: Higher Education
Subjects: Careers - Business & Marketing - Communications & Journalism
Tools: Adobe Premiere Rush - Adobe Premiere Pro